Seoul-born womenswear, built on 2000s archives
2000Archives
The label K-pop's biggest names wear first.
NU ROMANTIC · FW26 — Seoul, September 2026NU ROMANTIC · FW26 / NU FEMININE · SS26
- Since 2020
- Seoul
- Creative Director Daeun Hong
- @2000.archives
Reinterpreting the essence of 2000s fashion.
We do not reproduce the decade. We re-cut it.
2000Archives began in 2020 as an Instagram account archiving original garments from the 2000s. The label grew directly out of that collection.
Today more than six hundred archival pieces sit in the Seoul studio, and every season starts by taking one of them off the rail.
We do not reproduce the decade. We re-cut its prints, proportions and attitude for now — at the point where Y2K, vintage sportswear and contemporary street cross.
- Founded
- Seoul, 2020
- House
- Kyndof Inc., since 2023
- Creative Director
- Daeun Hong
- Archive
- 600+ original pieces
Sport Couture.
Couture for everyday life. We connect a sporty, casual mood with the precision of couture — and wear it on an ordinary Tuesday.
Sporty and feminine. Sporty and formal.
The border
- Football jerseys/Eveningwear
- Tracksuits/Velour
- Corsetry/Mesh
The design language is built on duality and contradiction; creativity sits on that border. The SS22 “Sports Couture” presentation in Seoul set the frame, and every collection since has extended it.
Confident, self-possessed femininity.
Unique silhouettes and bold cuts express an independent, sensual feminine image — a register still rare among Korean designer labels, and one our customer chooses on purpose. Low rises, deep scoops, exposed seams and hardware are used with control: the line is always clean, the fit always intentional. It reads as ownership, not provocation.
Materials
Vintage-wash denim · cast-metal hardware · hand-finished details developed in-house
Signature codes
- Low-rise denim
- Scoop & halter tops
- Corsetry
- Draped tailoring
- Printed tights
- Sporty hardware
Product architecture · since 2025
Fit first.
Every collection is organised by fit rather than by trend, so a stylist can pull the right silhouette in seconds.
- 01Regular
- 02Fitted
- 03Draped
- 04Oversized
Clean Contour — the permanent line
Basics with no ornament: precise seaming and soft-dry fabrics — modal, tencel, cotton blends — engineered to hold a line on the body.
ESSENCE CONTOUR · 26 Pre-Fall
The current expression of the line — twenty-six styles across ten silhouettes, August 2026.
Allure TBlack 
Contour shirtCharcoal 
Devon wide jeanAsh blue 
Mock neck sleevelessPlum
Four pieces, and what happened when stars wore them.
Placement, fan-account amplification, sell-out — with no paid media. The same loop has repeated across denim, eyewear and jerseys.
Snyder Wide Denim
Our signature low-rise wide denim. LISA wore it for BLACKPINK's Tokyo Dome encore in January 2026; the related pieces sold out within days, and it went on to lead Musinsa's denim category.
Worn by LISA · BLACKPINK DEADLINE World Tour, Tokyo Dome, January 2026
THAT Glasses
Our debut eyewear. It went viral after aespa's Karina wore it — sell-out, pre-order, repeat reorders.
Worn by Karina · aespa
Football Jerseys
The piece that made blokecore mainstream in Korea. The #12 and #7 jerseys are brand icons, worn by NewJeans, ILLIT and BIBI.
Worn by NewJeans · ILLIT · BIBI
Napoleon & Kael Jackets
Signature outerwear: the double-breasted 2000 Napoleon Jacket and the draped, tailored Kael Jacket — the most-requested pieces for editorial pulls.
Signature outerwear · returns every season
Organic wear across K-pop's first tier.
Repeat wearers, not gifted-and-forgotten. Placements in Korea run weekly through our Seoul PR partner's sample stock — a dozen or more looks a week.
- BLACKPINK
- aespa
- NewJeans
- LE SSERAFIM
- TWICE
- Red Velvet
- (G)I-DLE
- ITZY
- NMIXX
- BABYMONSTER
- KISS OF LIFE
- izna
- MEOVV
- SUNMI
- Hyeri
- CL
- BIBI
Rosé · BLACKPINKNew York 
Karina · aespaTHAT Glasses 
Minji · NewJeans 
Chaeyoung · TWICEGQ Korea 
Joy · Red Velvet 
CLRolling Stone Korea 
aespa#12 jersey 
Chaewon · LE SSERAFIMfastpapermag · May 2026 
SUNMIJuly 2026 
Eunchae · LE SSERAFIMJuly 2026 
Miyeon · (G)I-DLEJuly 2026 
Kyujin · NMIXXAugust 2026 
Pharita · BABYMONSTERAirport · August 2026
Six named collections a year, plus partner editions.
Each with its own campaign, e-commerce and organic content shoot. 2026 in drops:
01February
NU FEMININE · SS26
“Femininity is not a single form.” Corsets, draped tops, Napoleon & Kael jackets, low-rise denim — including pieces worn at Tokyo Dome.
02March – April
GO-SEE · Casting Call
Open casting with ESteem EStudio's model community; halter camis, contour tees, micro shorts and denim, shot as a live go-see.
03April – May
Effet de Soleil × 2000Archives
Co-branded 26SS capsule and the “Horse Painted Garden” pop-up at HAUS NOWHERE, ENG Shenzhen MixC World.
04June
BOHEM SUMMER
Bikinis, lace tops, draped halters, satin boxers, tassel bags — the holiday drop.
05August
ESSENCE CONTOUR · 26 Pre-Fall
Fit-first basics in modal, tencel and cotton — the core of the showroom assortment.
06September
NU ROMANTIC · FW26
Leather, faux fur, western hats, lace veils, cream sets. Musinsa Edition by creator Yeo Yeon-hee.
Fifteen partnerships since 2022.
Fashion houses, artists, concept stores and beauty — each capsule cut in Seoul, each launched with its own space.
Featured 01
Jaded London
UK fashion label · 2024
A ten-piece SS24 capsule uniting two playful, expressive DNAs: airbrush jeans, pleated minis, a low-rise velour tracksuit, a football kit, a reversible halter-scarf and co-branded home-and-away jerseys, shot on a running track by Alessia Gunawan.
Pop-ups in Seoul at E()PTY — the store's biggest pop-up to date — and in Los Angeles, where the capsule was the best-selling line of Jaded London's pop-up.
Featured 02
BIBI for 2000Archives
Artist collaboration · 2024 Pre-Fall
Singer-actor BIBI's soft, kitschy charm meets our trend-led basics: velour tracksuits, jerseys, pleated minis and knits, plus a full merch line of film cameras, charms and notebooks.
The Hyundai Seoul · Jul 31 – Aug 7 2024 / The Hyundai Daegu · Aug 15 – 22 2024. Cited within the industry as a benchmark for artist × fashion-brand collaboration in K-pop.
Featured 03
ENG × 2000Archives, with MAC
Concept store × beauty · Shanghai, March 2025
Invited by ENG — K-Boxing's Gen-Z concept store — and MAC Cosmetics, we launched an ENG-exclusive capsule of angel motifs, slip dresses and lace ear-flap caps alongside a co-branded MAC “Detoxify” Lipglass, at the TX Huaihai flagship during Shanghai Fashion Week.
Launch night with 100+ KOLs and media — Vogue, ELLE, ELLEMEN, Hypebeast, Marie Claire. ELLE China feature, April 2025. It led directly to the 2026 Effet de Soleil collaboration.
All partnerships
15 partnerships
Jaded LondonUK · 202410-piece SS24 capsule · pop-ups Seoul E()PTY & Los Angeles 
BIBIArtist · 2024“BIBI for 2000Archives” Pre-Fall · The Hyundai Seoul & Daegu pop-ups 
GrailzSeoul · 2024“It's a Match” capsule · Grailz flagship, Apr 19 – May 12 
ENG × MAC CosmeticsShanghai · 2025ENG-exclusive line + MAC “Detoxify” Lipglass · TX Huaihai pop-up, Mar 29 LEEJAESeoul ceramics · 2025Co-branded ceramic cups and a candle-lit launch, June ASICSJapan / Korea · 2025Footwear × apparel campaign shot in Seoul, sold via ASICS Korea 
Kindacool × LotteCreator · 2025Co-branded pop-up at Lotte Department Store — shoe-box walls, caps, boots and denim 
ConverseMusinsa Edition · 2026Chuck 70 Faded Denim — mother-of-pearl and Korean knot details · sold out 
Effet de SoleilShanghai · 2026Co-branded 26SS capsule · “Horse Painted Garden” pop-up, HAUS NOWHERE Shenzhen ESteem EStudioModel agency · 2026GO-SEE casting-call campaign with Korea's top model academy 
Killin' It GirltvN · CJ ENM · 2026Official wardrobe partner of the style-icon survival show, May – July Yeo Yeon-hee × MusinsaCreator edition · 2026FW26 Musinsa Edition — corset tops, moto jackets, low-rise denim — with a YouTube series MaeilF&B · 2026“Matcha Baddie T” capsule for Maeil's matcha campaign 
OPEN YY / TheOpen ProductSeoul · 2022Our first collaboration — the “Rose T” sold out in 30 minutes · stocked at SSENSE 
AirtomyearthArtist · Paris · 2022 – 23Two collections · Paris exhibition, February 2023 — our first European showcase
Stockists across four countries.
Korea, Japan, China with Hong Kong and Macau, Australia — and direct shipping to fourteen countries.
- Korea
- Seoul
- Gwangju
EPTY · 8DIVISION · EBURNEAN STAIRS · VISUAL AID · MUMEU (Gwangju) · Musinsa · 29CM · W Concept · EQL · ZVZO
- Japan
- Osaka
- Tokyo
LITMUS (Osaka) · Hankyu Osaka pop-up · Tokyo pop-up
- China
- Shanghai
- Beijing
- Shenzhen
- Chongqing
DOUBLEBOO · SALOMÉ SELECT (Beijing) · FLIPPED · TURIGHT · CTRLMARU · ENG (Shanghai) · LE RAYON VERT (Chongqing) · VOID · HAUS NOWHERE (Shenzhen)
- Hong Kong · Macau
- Hong Kong
- Macau
ESP · BRIDGE · WF FASHION · DMOP
- Australia
- Sydney
- Melbourne
FIRSTFROST STORE · JI STUDIO
Direct
en.2000archives.com ships to 14 countries — US, Japan, China, Singapore, Australia, Taiwan, Malaysia, Thailand, Hong Kong, Canada, UK, France, Germany, Indonesia.
Wholesale
Wholesale enquiriesEditorial & media.
- Vogue Korea
- W Korea
- Harper's Bazaar Korea
- ELLE Korea
- ELLE China
- Dazed Korea
- i-D Korea
- Hypebeast
- Hypebae
- Purple
- L'Officiel Korea
- Marie Claire Korea
- Allure Korea
- GQ Korea
- Rolling Stone Korea
- Men's Folio
- Cosmopolitan Korea
For stylists and buyers.
